| Collateral Design |
I was hired to work under Beauty Creative Director Alex Suh at lingerie giant Victoria's Secret. There, I assisted him on everything from signage to collateral design. One of the projects included rethinking the fragrance tester, with a small budget and possibility of high marketing value. Within the small brain of mine, I proposed a 'free fan' (since the product would launch during the summer), where customers would freely market our fragrances as they walk outside of the store, fanning away.